Article 25
Updation Date and Time
10 May 2025
Article 25 | Guidelines for Use of AiStandard.io & ISAIL.IN Branding and Content
(1) Logo Usage:
(a) The AiStandard.io and ISAIL.IN logos must be used in their original form, without alteration or modification.
(b) A minimum clear space equal to the height of the logo must be maintained around all sides of the logo.
(c) The logo should not be scaled below 25mm in width for print or 100 pixels for digital use to ensure legibility.
(d) The logo must not be used in a way that suggests any form of endorsement or partnership without explicit written permission.
(2) Colour Palette:
(a) The primary colours for AiStandard.io are [[#690101, #5d1111, #060606].
(b) The primary colours for ISAIL.IN are [#690101, #5d1111, #060606].
(c) Secondary colour palettes may be used as accents but should not dominate over the primary colours.
(3) Placement and Positioning:
(a) The AiStandard.io or ISAIL.IN logo should be prominently displayed on all materials.
(b) When used alongside other logos, the AiStandard.io or ISAIL.IN logo should be of equal or greater prominence.
(4) Content Usage:
(a) All content produced by the Alliance must be used verbatim and attributed properly.
(b) Quotes from Alliance materials must be used in full and in context, with proper citation.
(c) Paraphrasing of Alliance content is permitted with proper attribution but must not alter the original meaning or intent.
(5) Digital Media:
(a) Social media profile pictures and cover images must adhere to the logo usage guidelines.
(b) Hashtags #AiStandard, #AiStandardIND, #AIStandardisation, #IndianSocietyAI and #ISAIL.IN should be used when referencing the Alliance on social media platforms.
(6) Co-branding:
(a) When using AiStandard.io or ISAIL.IN branding alongside other brands, there must be clear visual separation.
(b) Co-branded materials must be approved by the Alliance’s Governing Body or the Secretariat prior to publication or distribution.
(7) Restrictions:
(a) The AiStandard.io and ISAIL.IN brands must not be used in any way that could be interpreted as discriminatory, offensive, or contrary to the Alliance’s principles.
(b) The brands must not be used in connection with any political campaigns or partisan activities.
(8) Approval Process:
(a) All uses of AiStandard.io or ISAIL.IN branding in public-facing materials must be submitted to the Alliance’s Governing Body for approval at least 14 days prior to intended use.
(b) The Governing Body reserves the right to request changes or deny approval for any proposed use of the branding.
(9) Termination of Usage Rights:
(a) Upon termination of membership, all use of AiStandard.io and ISAIL.IN branding must cease immediately.
(b) Any materials bearing the Alliance’s branding must be destroyed or returned to the Alliance within 30 days of membership termination.